SMC was founded by Professor Grafton Whyte in 1991 as an analytical consultancy, specializing in measuring and optimizing the performance of websites and call centers.

In 2011 Leon J. Whyte took over the company and transformed it into the sales development organization it is today.

As a result of Covid-19, SMC has now expanded its services in line with the market shift in terms of customer priorities to include:

  • virtual/hybrid team building and development
  • process redesign
  • strategic management
  • product conceptualization and (re) development
  • social media marketing
  • organizational restructuring
  • investor relationship management



At SMC we believe that sales is all about helping people, so the goal of every organization should be to sell a great customer experience.


Our mission is to empower our clients to develop and sustain winning sales teams.


Our vision is greatly enhanced profitability for all our clients.


  • CLIENT-FOCUS: We value good people and great customer service. Our clients are at the center of everything we do.
  • TRUST: A great customer experience starts with trust. We therefore provide and promote honesty, integrity and ethical working practices.
  • EMPOWERMENT: We believe that building on strengths gives the best return on investment. We empower our clients and their teams to be the best they can be.
  • HIGH PERFORMANCE: We aim for excellence in everything we do, and we enable our clients to achieve results through high-performance culture.